MY STORY

YOSSI FISHER

I’ve been immersed in the world of fashion for as long as I can remember. Fresh out of high school I opened a fashion boutique and started mastering my skills in buying, branding, strategy, trends, and marketing. With an innate gift for spotting best-selling brands and collections, I soon began consulting distributors and showrooms on the designers they carried, market trends, brands to look out for, and assisted in national buys for streetwear Pioneers like Sean John and Akademiks.

Following a successful retail career, I was intrigued by the world of branding and private label development. Captivated by the differences in global markets and business methods I leaned into every opportunity I could find and by 2008, I began consulting across the USA, Europe, and Asia for brands like Stormtech, Wimbledon Tennis, and HEAD Sportswear.

Over the years I honed my business skills and developed a fascination with what makes brands successful, and that’s what led me to the path I’m on today as a Brand Consultant and Mindset Strategist. I have since led clients to features on HypeBeast & WGSN, conducted masterclasses & accelerators with Lone Design Club, collaborated with major platforms like Refiny29, given talks on the power of a strategic mindset with FLO Insider, helped take businesses from $0-100K & $5M+, and sit on several boards of mentors, including TFI Fashion Incubator.

As the founder of Yossi Fisher Studio, I am dedicated to empowering brands and changing lives by optimizing frameworks, maximizing strategies, and integrating the kind of strategic mindset needed to achieve at the highest level.

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