EVERYDAY PEOPLE | EXTRAORDINARY ACTIONS
Copper88 provides performance garments to both the athletic and healthcare markets, offering a unique 88% copper embedded patented fabric that aids in reducing muscle pain and assists with muscle recovery. Copper88 products are ideal for all sports, water activities, while at work, resting at home, and across all your daily tasks 24 hours a day, 7 days a week.
I was asked in the initial stages of the company to assist in developing their logo and website, and deep dive into their brand culture and message. I worked closely with the design team on all packaging, PDQ’s, products and styles, and helped to develop prototypes for future collections. Along with creating and producing concepts the brand’s campaigns and photoshoots, I was lead design for all layouts, digital content, booth designs, stands, and catalogs. I continue to consult on all their product offerings, packaging, promotional goods, collections/designs and have begun to steer their social media efforts.
CONSULTING, DESIGN, and CREATIVE:
Shanghai, China | Toronto, Canada | Remote Locations
Since the launch of the brand products have sold online to almost every major continent, including physical stockists in over 2,500 major retailers, including Shoppers Drug Mart, Rexall, and Costco, with sales exceeding $2.5 Million.
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